Biden: Lettermans ‘Top 10’ reasons to vote early

10. I’m not saying each early voter gets a free cheeseburger, but I’m not saying they don’t either. 9. It’s vastly more effective than voting late. 8. You know who votes early? People with a backbone like a ramrod. 7. In a less crowded polling center, there’s plenty of room to stretch out, linger and […]

World’s largest solar boat sails into climate change project

‘The PlanetSolar crew are off on a new project to assist climate change science’    . She has circumnavigated the world in a demonstration of the efficacy of solar power, she has made a triumphant tour of the Mediterranean, and now she is about to help the cause of climate change science by monitoring the […]

Coke bears skewered in biting satire

This is the video that Coca-Cola doesn’t want you to see. Its famous Polar Bears are skewered — as is the whole soft-drink industry — in an anti-sugary-drink video to be released Wednesday. Behind it: Alex Bogusky, the culturally influential ad legend whose former agency, Crispin Porter + Bogusky, has created ads for such hot-button […]

Latest election spin is marketer PR

There’s a brand new spin whirring around the elections, but this time it’s not coming from the candidates. It’s coming from PR-hungry marketers. Several top consumer brands — including Pizza Hut, JetBlue and Cabbage Patch Kids — are dangling PR stunts that are election-themed and consumer-engaging. To attract eyeballs, they’re also wacky. “The media loves […]

Picture taking tips for Halloween

The glowing pumpkins, the trick-or-treating, the ghoulish costumes—all are best shot after dark when the lighting can get pretty tricky. Today’s cameras, and even some smartphones, are up to the challenge, if you do take the time to do more than point and shoot. Follow these tips to make the most of those after-dark shot […]

Toyota pitches hybrids on HSN network

Having seen cosmetics, jewelry and pots and pans hawked on TV infomercials, Toyota took to the home-shopping airwaves Sunday to see if it could drum up interest in its hybrid cars. Toyota officials said they were thrilled with the results. Spokesman Steve Curtis said they received more requests for product information after the first hour […]

Apple shortage pushes up prices

12:11PM EDT October 8. 2012 – There’s an Apple shortage this fall, and it’s not the iPhone variety. This year’s apple crop is shaping up as the smallest since 1986, down 14% from 2011. The core problem: a March warming spree that prompted trees to bud early, followed by an April cold snap that killed off […]

‘Esquire’ names Sexiest Woman Alive

12:35PM EDT October 8. 2012 – Mila Kunis has snagged the title as Sexiest Woman Alive, according toEsquire. Why Mila? The mag describes her as “the most beautiful, opinionated, talkative, and funny movie star that we’ve all known since she was nine.” The Ukrainian-born actress, 29, is known from a variety of roles including Jackie from That […]